Press Releases

Press releases are the perfect medium for message control. Here are a couple examples of how I helped companies use their press release power to tell important success stories.

 

K-Limited Carrier’s Barbara Herman Becomes First Woman to be Named NTTC Professional Tank Truck Driver of the Year Grand Champion

No female truck driver has ever done what Barbara Herman has done, and it was exciting and interesting to work with K-Limited to tell the story not just of how she won this award, but of her long journey of success in an industry not always receptive to women.

 

Hercules Tires® to Sponsor Professional Anglers Josh Bertrand and Josh Douglas

It’s always enjoyable to tell the story of “firsts” and in this news release I got to share the news of an important expansion for Hercules Tires.